New Live-Streaming Tools will help you monetise more

YouTube rolled out its improved live-streaming option in early 2016, and they’ve since worked to develop and evolve their live-stream tools in line with demand, catering to wider usage and incorporating YouTube’s already developed monetization framework to provide an advanced, engaging live experience.

And now, YouTube’s taking their live tools to the next level.

This week, YouTube has announced a range of updates for their live-stream offering – and interestingly, YouTube’s live video efforts are being assisted by former Facebook Live engineer Vadim Lavrusik.

Here’s what’s been announced.

First, YouTube’s adding the capacity to watch not only live replays, but accompanying replays of the live chat as it happened, alongside the video.

Live chat plays a key role in creating connections between creators and their community, so we’re starting to roll out chat replay to YouTube, so you can follow the conversation even after a live stream is over. Live chat replays will show up alongside the video, exactly as it appeared live.”

Indeed, Facebook notes that their live videos generate, on average, 6x more interactions than regular videos, underlining that live video engagement. Those comments can definitely add additional context, so it makes sense for YouTube to incorporate them into their replays – you’ll also be able to turn them off if you choose.
YouTube’s also adding geographic tags to help improve live-stream discovery.
Creators will be able to add a location tag to their streams and video uploads, which will enable users to explore other videos from the same location. Similar functionality has proven popular on Periscope and Facebook Live, particularly in times of crisis – by clicking onto a location, you can get a real, on-the-ground feel for what’s happening and what people are actually experiencing.

Tesla bang its way to greatest promotional stunt with almost 0 ad budget!

Teslas has been advertising divergently since years but yesterday’s publicity stunt was breathtaking for everyone. As Tesla launching Roadster in Space with the SpaceX Falcon heavy rocket was the spectacular way of publicity stunt.

The other companies spend millions on commercials whereas this promotion was of low cost or we can say of no cost. As launching Roadster wasn’t the reason behind this publicity stunt. SpaceX has been already working on payload experiments in space. So they came up with the idea of demonstrating SpaceX by taking Roadster into the payload. 

The video of Launching SpaceX was live for almost more than 4hrs. Surprisingly this video got live 2.3 million views on YouTube. This launching video becomes the second highest popular live video for all the time. Elon also tweeted the link of the live video. 

The first car in space Roadster circling the earth has gained highest publicity for any car till now. The unique way of promoting car also promotes auto marketing for an automatic car. The next generation of this car is ongoing to come after 2020 as this generation is not for sale anymore. Musk has been always innovating new ideas for unique promotions but this is his best idea of promotion ever.

But unfortunately, it wasn’t picture perfect Elon Musk’s Tesla Roadster, which launched on top of SpaceX’s Falcon Heavy earlier today, is going farther out into the Solar System than originally planned. The car was supposed to be put on a path around the Sun that would take the vehicle out to the distance of Mars’ orbit. But the rocket carrying the car seems to have overshot that trajectory and has put the Tesla in an orbit that extends out into the asteroid belt between Mars and keeping this aside Elon got everything right.